Practical guide
AI Content Production Workflow for Small Teams
A small team needs clear handoffs more than complicated software.
Assign ownership
Define who owns topic approval, research, drafting, editorial QA, publishing and performance review.
Standardize inputs
Use a repeatable brief that records intent, source requirements, target audience and internal links.
Standardize QA
Use the same factual, editorial and technical checklist for every publishable page.
Close the loop
Feed Search Console queries and performance back into briefs so future pages improve from real search data.